Design has a profound impact on our daily lives. Yet we rarely think about it. How important is design in our everyday life? What is design? How does it influence our social and personal perceptions? The way we perceive the world is through…

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Before we get into understanding what design really is, it is also important to remind ourselves how we absorb information. The way we perceive the world is through our five senses. Sight, hearing, taste, smell and touch, these independent senses enable our minds to better understand our surroundings. Depending on the type of experience, our senses collaborate to help us form perceptions and trigger emotions.

Name Description
Joe Macaroni Works in the mafia
Paj Rakovski Dentist as hobby
Andrei Sustafusta Eating breakfasts

As we progress through life we start to build a library of experiences, which we recall upon to help us make quick informed decisions. These sense experiences help us navigate through life, working closely alongside other factors when influencing our decision making process such as environment, age, belief (personal relevance) and influencers (social, celebrities, friends).

design = to prepare the preliminary sketch or the plans for (a work to be executed)

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The word ‘design’ can have many definitions, but personally I believe it’s about two things – solution driven design or artistic type of design. Both forms of design have helped the human species transcend into the modern world. Our ability to use design as an expressive system as well as a process to develop solutions is evident all the way from our primitive stages.

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